Snapchat's new redesign fixes everything you hated about the 2018 update

Snapchat's new redesign fixes everything you hated about the 2018 update

Instagram has undoubtedly taken over the social media landscape and Snapchat will need something much more powerful than a redesign to come back into the game, increasing investor pressure as time goes on. There's now no news on when this new Snapchat redesign will make its way to Android. Snapchat recently confirmed a test that brings Stories from friends into the Discover tab, creating less of (but not completely bridging) the separation between brands and friends.

Snapchat has started rolling out another update to its design, one that undoes some of the changes made in a major revamp a year ago that was met with a cold response by users. The change is somewhat similar to Snap's earlier design that mixed all the Stories in one place.

The move isn't exactly like the original Snapchat - those Stories are on the same page, but not inside the same stream. The company initially responded in February by acknowledging that the new design provided discomfort for many.

Snapchat has added a separate "Subscriptions" feature to keep "Stories" from popular creators and publishers in the loop while letting the other "Stories" be separated, The Verge reported late on Thursday.

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The right-side page of the app will also contain stories from content creators and businesses, but Stories from friends will be at the top of the page, in a separate section, which should make the experience easy to understand for users.

Today, Snapchat has announced a new redesign for its iOS app. Stories can now be shared outside the app on the web, while the app also gained new text and mute options. The redesign's redesign is rolling out to iOS users now.

In an earnings call last week, Snap CEO Evan Spiegel said the company was "optimizing the redesign" based on its ongoing experimentation and learning.

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